Urban Mattress UI / UX

Project Quick Look

Urban Mattress began their engagement with Voltage looking for an improved user experience on their website. This included more design-oriented decisions like redesigning and reorganizing the user flows, performing user tests, making adjustments based on findings, and creating new ways for users to browse products. It also involved more complex business decisions like simplifying the product line, altering their offerings as a company, and using the website to reposition the brand in the already competitive mattress industry. We also created interactive quizzes to find the right mattress for users and a more interactive product detail page that allowed them to customize their mattress to their needs.

Project Role:
Lead Designer
Designed with:
Prototype Links:

Additional Images:

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